ABOUT US   At Sandra Smith™, we focus on the meaningful. From heartfelt messages lining the colorful insides of our gifted custom bags to our motivational pillows sitting pretty atop a youth counselor’s sofa, we thrive on making things that give people the feels. And we take our job personally: all our products are handmade from start to finish in Queens, New York, by creative designer, Sandra, and our growing team of local women. We source materials from USA manufacturers and suppliers who are just as keen on creating goods that are made to last.

SANDRA'S STORY   I am passionate about two things: making stuff, and making people happy. In 2013, I took my passions to Etsy and a glorious thing happened – I was sewing happiness for people every day. Inadvertently, my self-taught hobby-turned-business also empowered me to break the silence on my long-term struggle with domestic violence. Speaking out and receiving support gave me the courage I needed to take full control of my life and redefine my future. As a survivor, I can attest to the power of meaningful connections and uplifting words, and I invest that power into my life and my work.

MAKING EVERY BAG COUNT   We are officially partnered with the National Coalition Against Domestic Violence {NCADV}. 2 Percent of every sale will be donated toward creating a culture of zero tolerance for domestic violence. 

meet our team


Monica is a sweet, creative spirit with steady hands, and expertly sews each bag with ease. She is also a mom to two wonderful daughters.


Bag Prep, Assistant
Natalie’s culinary expertise comes in handy when cutting and prepping bags for stitching. She also helps with packaging and organization. A super-involved mom of two active kids, Nat has mastered the art of productivity.


Bag Prep, Shipper
Lillian’s natural gift for precision and creativity is apparent when she is prepping bags, and packaging products for shipment. She is also a loving, supportive mother to her three grown children.